Interior view IWC Boutique
Photos: IWC Schaffhausen
Interior view IWC Boutique
15.09.2020

Interactive Book for IWC Boutique

iart has created an interactive book for the newly opened flagship boutique of IWC Schaffhausen. In the entrance area of the boutique, it enables visitors to playfully explore the history of IWC's founding and the most important product families. The flagship boutique in Zurich has been realised according to a new concept that focuses on an interactive experience and allows visitors to immerse themselves in the world of watchmaking and motor sports.