Measuring the Fluid World

Endress+Hauser Flow has expanded and modernised its Reinach (BL) campus. The global leader for industrial flow meters has developed a new visit and hospitality concept in cooperation with iart. It includes a new visitor attraction: the "Flow Experience". In total, the Endress+Hauser brand and its portfolio can be explored over an area of more than 2,000m².

In the Flow Experience, everything is devoted to precise flow measurement. In the entrance area, visitors are welcomed at an initial station including a vast world map, before being guided towards the interior of the building by light pulses in curved luminaires.

A spectacular kinetic wall takes up the theme of precise flow measurement architecturally. It serves as a projection surface on which films on the fields of operation and the innovation processes at Endress+Hauser are shown. The action is controlled by two media tables positioned in the room. Between them, a total of 160 cubes move in the light of the projection and in changing patterns. Physical and digital movement intertwine to form a fascinating mosaic in constant change.

Before moving on, projected staff members surround the group of visitors. Some of them turn around as soon as you approach them and speak a few words. This "farewell gesture" concludes the first part of the visitor experience in a personal way.

In the following room, there is a café, lounges, plant areas and media tables where background information on the products manufactured by Endress+Hauser can be accessed. Finally, a highlight is waiting: a wall projection on calibration competence is superimposed on analog wall graphics and can again be interactively controlled from a media table.